White Paper of the German Marketing Association about the topic employer branding

The “German Marketing Organization” published a white paper with a highly added value about the employer branding topic.

Employer branding, which means the building and strengthening of an employer brand, is now and tend to be in future more and more important. Sascha Armutat, from the university of applied sciences Bielefeld, writes a short guideline for companies in this practical white paper.
The editional of this paper was written by Mirco Welsing, executive manager of TMC – The Marketing Company – and head of the competence circles “Employer Branding” of the “German Marketing association” (DMV) It´s worth to take a look!

Read more about the competence circles of the DMC here: DMV Competence Circles

Link to the Whitepaper: Work and Brands

  • 21. July 2017
  • 0
TMC GmbH – The Marketing Company
Über uns

TMC ist eine inhabergeführte Full-Service-Marketing- und Werbeagentur. Sie wurde 1994 gegründet und arbeitet seitdem für Kunden aus dem gesamten Bundesgebiet sowie dem europäischen Ausland. Das Leistungsportfolio der Agentur ist auf drei Kernbereiche ausgerichtet: Online-, Offline- und Live-Marketing.


This workshop method delivers efficient results for your marketing strategy
17. June 2018
13. May 2018
WordPress 5.0 with Gutenberg editor – what you need to know about the new update
22. April 2018
Live marketing in the age of digitalization and new participant needs
4. March 2018
Innovative Workshop-tool: TMC introduces Eigenland
28. February 2018
7 signs that your marketing isn’t innovative
25. February 2018
TMC connects brands, markets and people in the digital world.
19. February 2018
We light up your message! TMC is a PIXLIP GO partner
15. February 2018
The three most important design trends for 2018
4. February 2018